http://uk.reuters.com/article/businessNews/idUKTRE5147NP20090206?sp=true

News Corp posts record loss on writedown
Fri Feb 6, 2009 12:51am GMT
By Robert MacMillan

NEW YORK (Reuters) - Rupert Murdoch's News Corp (NWSA.O: Quote,
Profile, Research) posted its biggest ever quarterly net loss, after
taking an $8.4 billion writedown for the value of its Dow Jones
acquisition, broadcasting licenses and other assets.

Excluding the charge, the results missed Wall Street forecasts as the
recession exacerbated the fall in newspaper advertising sales and hit
the company's other properties.

News Corp shares fell 6.3 percent to $6.50 in after-hours trading and
have shed about 65 percent of their value in the past 12 months.

"It is the worst global economic crisis since News Corp was formed 50
years ago," Murdoch, chairman and chief executive, said on a
conference call with analysts.

He said it was impossible to be completely prepared for such a harsh
economic downturn, but News Corp is cutting costs and staff where
appropriate, as it expects advertising-supported businesses to weaken
more.

Its Fox television network has cut about 800 jobs, while its Wall
Street Journal, which has seen ad revenue fall 20 percent, said it had
eliminated 25 journalist jobs. The company also has slashed $100
million (68 million pounds) in costs at Dow Jones, though it said
there were no plans for layoffs at Dow Jones Newswires.

The latest media company to report gloomy results as advertisers slash
their budgets in the weak economy, News Corp said its net loss was
$6.41 billion, or $2.45 a share, for the fiscal second quarter ended
December 31. That compared with a profit of $832 million, or 27 cents
a share, a year earlier.

News Corp wrote down $3.6 billion in goodwill, much of which is likely
because of Dow Jones. Murdoch bought Dow Jones for $5.6 billion in
2007, a 65 percent premium to its then market value.

It wrote down $4.6 billion in broadcast licenses from the U.S. Federal
Communications Commission and $185 million in newspaper assets, which
include the New York Post.

News Corp also owns the Fox television network, 20th Century Fox movie
studio, the MySpace online social network, satellite TV network Sky
Italia, and newspapers throughout the United States, Britain and
Australia.

Excluding the impairment charge, News Corp's December quarter profit
was 12 cents per share, lower than the average analyst forecast of 19
cents, according to Reuters Estimates.

Revenue fell 8.4 percent to $7.87 billion, also below the average Wall
Street forecast of $8.35 billion.

"It's advertising and DVDs," said Miller Tabak + Co analyst David
Joyce. "They're more exposed to advertising than you want to be in
this kind of climate."

CABLE BRIGHT SPOT

This week, Time Warner Inc (TWX.N: Quote, Profile, Research) posted a
$16 billion quarterly net loss because of a writedown, and Walt Disney
Co (DIS.N: Quote, Profile, Research) posted a sharply
lower-than-expected profit in part because of poor TV ad and DVD
sales.

Operating profit fell at nearly every division of News Corp, from
filmed entertainment to local television, newspapers, books and
information services.

Fox Interactive Media posted an operating loss of $38 million, in part
due to the launch of MySpace Music.

One bright spot was cable network, whose operating profit rose 27
percent to $428 million on strength at the Fox News Channel, the Big
Ten Network and Fox International Channels.

As expected, News Corp cut its fiscal 2009 operating income forecast
to a decline of 30 percent versus its previous forecast for a fall in
the mid-teen percentage. Murdoch forecast full-year operating income
of $3.5 billion.

The outlook assumes that advertising or economic conditions do not
worsen, News Corp said.

Murdoch did not say if the company would buy back stock, something
Wall Street has hoped for as News Corp shares have fallen.

He also declined to comment on contract negotiation talks with Chief
Operating Officer Peter Chernin, considered one of the best
entertainment executives in the United States.

Murdoch has long said he would prefer one of his children to take over
the media empire after he steps down.

When asked about acquisitions, Murdoch said there were few, if any,
companies that would be worth buying, adding that eventually he would
like to acquire Premiere AG (PREGn.DE: Quote, Profile, Research). News
Corp owns about a quarter of the German pay-TV broadcaster.

Murdoch also said he does not want The New York Times Co (NYT.N:
Quote, Profile, Research), which is controlled by the Ochs-Sulzberger
family. Journalist Michael Wolff, in a recently published book about
Murdoch, said he is eying the struggling publisher.

"I've got no desire to be an even bigger public enemy," he said,
joking about long-standing comments from detractors that he uses his
papers to advance his business interests.

(Additional reporting by Tiffany Wu; editing by Richard Chang)

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