Putting Media on the Development Agenda: GFMD Sets Goals for 2009

Posted on: 29/01/2009

Region: Worldwide

The Global Forum for Media Development has launched a new campaign to
ensure that media development gets the attention it deserves in a time
of cuts and diminishing investment in development programmes, Chair
Joyce Barnathan announced.

Here are the main elements of GFMD's ambitious agenda for 2009:

- Encourage new investment in media development. GFMD's steering
committee will make the case to policymakers and new private donors on
the contributions media make in creating and strengthening democracy
and promoting political and economic development. Meetings with donors
will be held in Europe and the U.S.

- Map the media development field. GFMD will develop a database of all
its members and their work, and then pinpoint where they are
operating, their programmes and donors. This will create a valuable
bottom-up view of the sector that will help avoid duplication and
foster new partnerships.

- Publish a new quarterly information service, the GFMD Insider, to
provide members with vital information on donor trends, management
tips, digital technology and in-depth interviews with media
development experts.

"Now that we have launched a membership network, GFMD will make the
strongest case possible that the media are a key pillar of civil
society and a main reason why democracies and economies thrive," said
GFMD Chair Barnathan. "We will work hard to make sure that our message
is heard and that new funds flow into the sector."

"By the end of 2009 we intend to attract new support for media
development and increase our own membership based by providing
essential services that will make our members even more effective and
productive," said GFMD Director Bettina Peters.

For more information, go to http://www.gfmd.info/ or contact Peters at
[email protected]

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