Hello Everyone, Can I propose we move forward with this logo: http://imagebin.org/252847 I kept the current official blue for both the logo and word 'Open' in the wordmark because the word 'Open' gets less emphasis with the lighter blue. I also gave the text Apache a placement inside the valley made by the two O's as many people's designs had suggested. The font is Roboto Condensed which is Apache 2.0 Licensed.
The source file is an SVG created in Inkscape. The above is a png export. Samer On Sun, Mar 31, 2013 at 2:55 PM, Samer Mansour <samer...@gmail.com> wrote: > Hello, > > I will wait a few more days but it sounds like the group will be able to > come to a consensus on refreshing the orb in some way or another. We can > proceed with finalizing this logo proposal if no one objectifies. > > Samer > > > On Sun, Mar 31, 2013 at 3:40 AM, Kadal Amutham <vka...@gmail.com> wrote: > >> A flat logo may be good for Pepsi, Domino's, Microsoft, Skype, Twitter >> since they have money power to promote. What AOO needs is a good looking >> logo >> >> With Warm Regards >> >> V.Kadal Amutham >> 919444360480 >> 914422396480 >> >> >> On 30 March 2013 18:17, Juergen Schmidt <jogischm...@gmail.com> wrote: >> >> > Am Samstag, 30. März 2013 um 03:05 schrieb Alexandro Colorado: >> > > On 3/29/13, Robin Fowler <robin.fow...@outlook.com> wrote: >> > > > Due to the opinions I've seen so far I've decided to make a new >> design: >> > > > >> > > > >> > >> https://cwiki.apache.org/confluence/download/attachments/27846912/OO_4_final_design_Robin-Fowler.jpg?version=1&modificationDate=1364582663662 >> > > >> > > Here is a tweak, without the orb. Looks pretty olympic. >> > > http://imagebin.org/252139 >> > > >> > maybe I am confused but I thought that we want something like the orb >> that >> > can be used standalone with the name. For ample for buttons, stickers >> etc. >> > >> > Juergen >> > > >> > > >> > > > >> > > > Overall it has a flat look and yet still some depth to make it stand >> > out >> > > > from the microsoft brand. I think it is also important to think >> about >> > the >> > > > form itself, the silhouette should ideally be recognisable on its >> own, >> > which >> > > > is one reason using the apache feather is a good idea. >> > > > >> > > > Some other thoughts: >> > > > >> > > > One of the problems i see with a lot of the proposals is the lack of >> > thought >> > > > given to typography. It seems the text is just slapped on as an >> > > > afterthought, in many cases the 'apache' is floating somewhere >> randomly >> > > > above 'openoffice'. Think of what you want the logo to imply, it >> > should not >> > > > look disorganised. Another thing worth pointing out is the kerning >> > (spacing >> > > > between letters) which could be optimised on some of the proposals. >> > > > >> > > >> > > >> > > There was a long discussion about the typography, starting with an >> > > open typography, and also a more artistic. >> > > >> > > > >> > > > This is an extremely important aspect of the whole logo design and >> > should be >> > > > considered when choosing a design. After all, many logos consist of >> > nothing >> > > > other than text. >> > > > >> > > > I also want to say i really like Vasilis Xenofontos design. It might >> > be too >> > > > different from the current, but it's a very good logo imo. >> > > > >> > > > Robin >> > > > >> > > > On 28 Mar 2013, at 12:38, Samer Mansour <samer...@gmail.com> wrote: >> > > > >> > > > > Robin brought up a good point that we should pick a logo before we >> > start >> > > > > work on the application artifacts or the website as it will >> influence >> > > > > those. >> > > > > >> > > > > I initially was excited that we could have a new logo, an >> > opportunity to >> > > > > change the face of OpenOffice. >> > > > > >> > > > > But after I saw Chris R. proposal I convinced myself refreshing >> > rather >> > > > > than >> > > > > re-branding was the better path. >> > > > > >> > > > > So I would like to start a conversation that will hopefully give >> us >> > > > > strong >> > > > > arguments to picking a logo. >> > > > > >> > > > > I already mentioned I liked the flat logo. >> > > > > Here are reasons: >> > > > > >> > > > > - It is very similar to the current logo and that logo has a >> history >> > of >> > > > > being recognized. >> > > > > - Flat is 'in', easily recognizable on and works well on social >> > > > > platforms, >> > > > > screens and print media. (Think corporate and product logos of >> today, >> > > > > recently Pepsi, Domino's, Microsoft, Skype, Twitter) >> > > > > - This logo can be severed from the word mark to make it fit in a >> > square >> > > > > and still carry the branding image. Icons, site, etc. >> > > > > - A middle ground for community members who like the current logo. >> > Who >> > > > > want >> > > > > to achieve a new image of 4.0 without tossing history. >> > > > > >> > > > > Looking back, we had lots of ideas but it only took me a moment >> when >> > i >> > > > > saw >> > > > > Chris r.'s proposal to realize the logo didn't need to be complex >> and >> > > > > completely new. That simple was actually beautiful. >> > > > > >> > > > > Thoughts? Agree? Disagree (and your solution is)? >> > > > > >> > > > > Samer Mansour >> > > > >> > > > >> > > > >> --------------------------------------------------------------------- >> > > > To unsubscribe, e-mail: marketing-unsubscr...@openoffice.apache.org >> > > > For additional commands, e-mail: >> marketing-h...@openoffice.apache.org >> > > > >> > > >> > > >> > > >> > > -- >> > > Alexandro Colorado >> > > Apache OpenOffice Contributor >> > > http://es.openoffice.org >> > > >> > > --------------------------------------------------------------------- >> > > To unsubscribe, e-mail: marketing-unsubscr...@openoffice.apache.org >> > > For additional commands, e-mail: marketing-h...@openoffice.apache.org >> > > >> > > >> > >> > >> > >> > >
