I completely agree! I have had nothing but "blank stares" from anyone outside of our field, followed by "who cares?" Honestly, that is what has kept me from getting more involved myself -- I've seen very little come of it beyond a "birds of a feather rally".
I'm a huge evangelist of design and usability; I work very hard to sell design/usability to executives and other stakeholders outside of our group, but I just don't see the point... Russell Wilson VP of Product Design, NetQoS Blog: http://www.dexodesign.com On 1/24/08 11:54 AM, "Chauncey Wilson" <[EMAIL PROTECTED]> wrote: > The term "usability" is not a term used much by the public and I think > that we should change the name of World Usability Day to something > more like "Making things easier for everyone" (OK, that can be much > improved). World Usability Day seems like a term for usability > practitioners and not the general public. The term "user experience" > seems to be more common with it coming up in TV and print ads. So > there is a localization issue, but also a bigger issue of public > understanding of "usability". We often talk about elevator speeches > to explain what we do whereas when I tell people that I help create > and design products that easier to use they seem to grasp the concept > immediately (often referring to home appliances or autos or kitchen > gadgets). > > Chauncey > > On Jan 23, 2008 10:33 AM, Luis de la Orden Morais <[EMAIL PROTECTED]> wrote: >> "This is why World Usability Day was started a few years ago." >> >> With all due respect Sue, I cannot see how WUD is trying to reach the public >> with the World Usability Day when from the start the name of the event is >> not consistently localised to a country's language. You know, the always >> Coca-Cola/Toujours Coca-Cola principle. In Brazil, UPA calls the event as >> World Usability Day and the newspapers call it "Dia Mundial da Usabilidade", >> and the same happens in every other country as well, a little bit of a >> wasted PR effort, in my opinion. > ________________________________________________________________ > *Come to IxDA Interaction08 | Savannah* > February 8-10, 2008 in Savannah, GA, USA > Register today: http://interaction08.ixda.org/ > > ________________________________________________________________ > Welcome to the Interaction Design Association (IxDA)! > To post to this list ....... [EMAIL PROTECTED] > Unsubscribe ................ http://www.ixda.org/unsubscribe > List Guidelines ............ http://www.ixda.org/guidelines > List Help .................. http://www.ixda.org/help ________________________________________________________________ *Come to IxDA Interaction08 | Savannah* February 8-10, 2008 in Savannah, GA, USA Register today: http://interaction08.ixda.org/ ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... [EMAIL PROTECTED] Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help