I completely agree!  I have had nothing but "blank stares" from anyone
outside of our field, followed by "who cares?"  Honestly, that is what
has kept me from getting more involved myself -- I've seen very little
come of it beyond a "birds of a feather rally".

I'm a huge evangelist of design and usability; I work very hard to sell
design/usability to executives and other stakeholders outside of our
group, but I just don't see the point...

Russell Wilson
VP of Product Design, NetQoS
Blog: http://www.dexodesign.com





On 1/24/08 11:54 AM, "Chauncey Wilson" <[EMAIL PROTECTED]> wrote:

> The term "usability" is not a term used much by the public and I think
> that we should change the name of World Usability Day to something
> more like "Making things easier for everyone" (OK, that can be much
> improved).  World Usability Day seems like a term for usability
> practitioners and not the general public.  The term "user experience"
> seems to be more common with it coming up in TV and print ads.  So
> there is a localization issue, but also a bigger issue of public
> understanding of "usability".  We often talk about elevator speeches
> to explain what we do whereas when I tell people that I help create
> and design products that easier to use they seem to grasp the concept
> immediately (often referring to home appliances or autos or kitchen
> gadgets).
> 
> Chauncey
> 
> On Jan 23, 2008 10:33 AM, Luis de la Orden Morais <[EMAIL PROTECTED]> wrote:
>> "This is why World Usability Day was started a few years ago."
>> 
>> With all due respect Sue, I cannot see how WUD is trying to reach the public
>> with the World Usability Day when from the start the name of the event is
>> not consistently localised to a country's language. You know, the always
>> Coca-Cola/Toujours Coca-Cola principle. In Brazil, UPA calls the event as
>> World Usability Day and the newspapers call it "Dia Mundial da Usabilidade",
>> and the same happens in every other country as well, a little bit of a
>> wasted PR effort, in my opinion.
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