i just bought new adidas shoes
so i guess it works

marsel
(passionate slave to the capital system)

Todd Sines schreef:
I bet the creators of the advert / film / viral branded content thing knew that this would cause a stir on 313 amongst the "heads"...

and that it would generate buzz

and that people would look at it

and keep Theo.. and adidas, fresh in their minds.

so, they've succeeded. No harm done, right?



+odd
--
On Feb 14, 2008, at 5:00 AM, Frank Glazer wrote:

seriously.  i liken this kind of thing (see also red bull music
academy) to the financial backing renaissance artists got from wealthy
patrons.

On Thu, Feb 14, 2008 at 4:56 AM, Mann, Ravinder <[EMAIL PROTECTED]> wrote:
There is more reference to Detroit music than there is to Adidas in the
 ad. You could even miss the shots of the trainers and not even realise
 its an advert till the closing image. It's all good.





 -----Original Message-----
 From: M Ng [mailto:[EMAIL PROTECTED]
 Sent: 14 February 2008 06:33
 To: Cyclone Wehner
 Cc: Carlos de Brito; [email protected]
 Subject: Re: (313) Theo Parrish in Adidas AdverT


 I agree with Kent. Selling out is about compromising values.

 I will also add - An artist has to eat - and it's great that they have
 other means of income other than just make records. Better something
 cool like an adidas ad, than say flipping burgers or being stuck in an
 office. Face it, not much $ is being made on making records.

 I have NFI really about a grammy. if you get nominated, it'd be sweet
 to get a chance to win one. I'm sure there is a lot of politicking and
 bias etc going on, but if I were an artist and people appreciated my
 recordings and nominated me, I wouldn't be complaining. And I dont'
 think you'd be either.


On Feb 13, 2008 9:15 PM, Cyclone Wehner <[EMAIL PROTECTED]>
 wrote:
This is a good thing. I still don't know about Benny and that Grammy
though??? C'mon!

Cyclone Wehner
Urban/Dance Music Journalist
[EMAIL PROTECTED]



On 14/02/2008, at 1:12 AM, Carlos de Brito wrote:

it is the 4th time this video pops up here ;)

btw: i'm still wondering why, but adidas is not the only major
company that discovered theo parrish for their marketing
activities. in april he will be in germany (with omar-s and robert
owens) for a "Coke DJ Culture Tour": http://brandbooking.org/?
section=tour+%26+dates

c*


-------- Original-Nachricht --------

Datum: Wed, 13 Feb 2008 12:20:08 -0000
Von: "Odeluga, Ken" <[EMAIL PROTECTED]>
An: "Toby Frith" <[EMAIL PROTECTED]>, [email protected]
Betreff: RE: (313) Theo Parrish in Adidas AdverT



We 313ers should all watch it I think.

I did post it to the list over a week ago though.

Keep up! ;-)

-----Original Message-----
From: Toby Frith [mailto:[EMAIL PROTECTED]
Sent: 13 February 2008 12:13
To: [email protected]
Subject: (313) Theo Parrish in Adidas AdverT


http://www.youtube.com/watch?v=6dydtXJ94CE



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peace,

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