Hi Eric, Thanks for clear and completely answer. One more question. That placement at ContentChannel, which part of keyword column value, it will be always as Website Criterion at corresponding AdGroup? I think so, but just hope on your confirmation.
Best, Dmitriy. On Jul 31, 12:21 am, AdWords API Advisor <[email protected]> wrote: > Hi Dmitriy, > > Here are the descriptions of the content network kwType values. > > Content > This refers to standard keyword ad groups that are opted into content. > The Keyword Column this will have "Total - content targeting" because > in content essentially the entire ad group is triggering the ads - not > a specific keyword. > > Website > This is when an advertiser is targeting a specific site (placement). > The site they have chosen to target will be listed in the Keyword > column. i.e. cooks.com. This lists out just the domain that the > advertiser has specified. If you want to see more specifically where > their ads ran on the site they can use a Placement performance report. > This is similar to a search query report in that it will show more > specifically where your ad ran. > > ContentChannel > This is for instances where an advertiser is targeting specific ad > units on a publisher site or a pre-defined set of sites. The publisher > will define the specific set of placements i.e. puppy articles, Top > center. In the Keyword column there will be the domain along with the > specific "channel" details - > "dailypuppy.com >> puppy articles,Top center" This is different than > category targeting (see below). > > DocVertical > This indicated that the ads were targeted using category targeting > (previously called vertical targeting). The vertical will be listed > out as such: "Animals › Pets › Pet Food & Supplies" in the keyword > column. These seem to change periodically. Usually you can figure out > what the match name refers to by looking at what is listed in the > Keyword field. > > Best, > - Eric Koleda, AdWords API Team > > On Jul 29, 8:03 am, "[email protected]" <[email protected]> wrote: > > > Hello > > Where I can get full list of kwType values? > > For adwordsType="Search Only" everything is clear, but what's about > > content? As I see, that's can be "WebSite", "Content" and > > "ContentChannel". What else values can be? There I can find > > documentation (or wsdl) which contains subj? > > --~--~---------~--~----~------------~-------~--~----~ You received this message because you are subscribed to the Google Groups "AdWords API Forum" group. To post to this group, send email to [email protected] To unsubscribe from this group, send email to [email protected] For more options, visit this group at http://groups.google.com/group/adwords-api?hl=en -~----------~----~----~----~------~----~------~--~---
