Hi Dmitriy, Yes, the ContentChannel kwType should only be returned for Website criteria.
Best, - Eric On Jul 31, 10:39 am, "[email protected]" <[email protected]> wrote: > Hi Eric, > Thanks for clear and completely answer. > > One more question. That placement at ContentChannel, which part of > keyword column value, it will be always as Website Criterion at > corresponding AdGroup? I think so, but just hope on your confirmation. > > Best, > Dmitriy. > > On Jul 31, 12:21 am, AdWords API Advisor > > > > <[email protected]> wrote: > > Hi Dmitriy, > > > Here are the descriptions of the content network kwType values. > > > Content > > This refers to standard keyword ad groups that are opted into content. > > The Keyword Column this will have "Total - content targeting" because > > in content essentially the entire ad group is triggering the ads - not > > a specific keyword. > > > Website > > This is when an advertiser is targeting a specific site (placement). > > The site they have chosen to target will be listed in the Keyword > > column. i.e. cooks.com. This lists out just the domain that the > > advertiser has specified. If you want to see more specifically where > > their ads ran on the site they can use a Placement performance report. > > This is similar to a search query report in that it will show more > > specifically where your ad ran. > > > ContentChannel > > This is for instances where an advertiser is targeting specific ad > > units on a publisher site or a pre-defined set of sites. The publisher > > will define the specific set of placements i.e. puppy articles, Top > > center. In the Keyword column there will be the domain along with the > > specific "channel" details - > > "dailypuppy.com >> puppy articles,Top center" This is different than > > category targeting (see below). > > > DocVertical > > This indicated that the ads were targeted using category targeting > > (previously called vertical targeting). The vertical will be listed > > out as such: "Animals › Pets › Pet Food & Supplies" in the keyword > > column. These seem to change periodically. Usually you can figure out > > what the match name refers to by looking at what is listed in the > > Keyword field. > > > Best, > > - Eric Koleda, AdWords API Team > > > On Jul 29, 8:03 am, "[email protected]" <[email protected]> wrote: > > > > Hello > > > Where I can get full list of kwType values? > > > For adwordsType="Search Only" everything is clear, but what's about > > > content? As I see, that's can be "WebSite", "Content" and > > > "ContentChannel". What else values can be? There I can find > > > documentation (or wsdl) which contains subj? --~--~---------~--~----~------------~-------~--~----~ You received this message because you are subscribed to the Google Groups "AdWords API Forum" group. To post to this group, send email to [email protected] To unsubscribe from this group, send email to [email protected] For more options, visit this group at http://groups.google.com/group/adwords-api?hl=en -~----------~----~----~----~------~----~------~--~---
