Thanks for the clarification. Just to make sure I fully understand how this applies to our specific setup:
We are not using Customer Match or uploading hashed PII via OfflineUserDataJob. Our flow is: – Detect invalid clicks – Call uploadClickConversions with GCLID / WBRAID / GBRAID only – Create a conversion-based user list from that “Invalid Traffic” conversion action – Use that list only for exclusion, not for bidding, retargeting, or segmentation. Can you please confirm explicitly that: 1. Conversion uploads with GCLID/WBRAID/GBRAID that do not include consent (or that reflect denied consent) for EEA/UK users will not be: – reported in conversion metrics, and – eligible to populate conversion-based user lists, even if those lists are used only as negative audiences (exclusions). 2. For this GCLID/WBRAID/GBRAID + conversion-based user-list flow, Google still treats exclusion-only usage as “ad personalization” and therefore requires ad_user_data and ad_personalization = GRANTED for EEA/UK users. 3. For users outside the EEA/UK, can you confirm whether these consent fields are required at all? In other words, is this consent requirement only enforced for EEA/UK traffic, or is it enforced globally for conversion reporting and user-list population? On Monday, November 17, 2025 at 9:04:19 PM UTC+4 Google Ads API Forum Advisor wrote: > Hi, > > Customer Match is used to upload user lists (hashed PII) for both > inclusion and exclusion. It states that consent signals must be provided > when uploading this data. > > Key Requirement: The Google Ads API requires specific consent fields to be > set to GRANTED for users in the EEA/UK when uploading Customer Match data. > The fields are: > > ad_user_data (Consent for sending user data to Google for advertising > purposes). > ad_personalization (Consent for ad personalization). > > When uploading hashed Personally Identifiable Information (PII) to > Customer Match, consent for ad personalization is required, even if the > list is used for exclusion purposes. I would recommend you to check this > help center article How to provide consent for Customer Match > <https://support.google.com/google-ads/answer/14546648?hl=en&authuser=1> > for more information. > > > Thanks, > > [image: Google Logo] Google Ads API Team > Feedback > How was our support today? > > [image: rating1] > <https://docs.google.com/forms/d/e/1FAIpQLSeRhIg5VeThVmbcD0c5DTWTDjmpJuSktN8vFelEL7_KV_Orbg/viewform?usp=pp_url&entry.141427034=1&entry.295079254=500Ht00001vTczSIAS> > > [image: rating2] > <https://docs.google.com/forms/d/e/1FAIpQLSeRhIg5VeThVmbcD0c5DTWTDjmpJuSktN8vFelEL7_KV_Orbg/viewform?usp=pp_url&entry.141427034=2&entry.295079254=500Ht00001vTczSIAS> > > [image: rating3] > <https://docs.google.com/forms/d/e/1FAIpQLSeRhIg5VeThVmbcD0c5DTWTDjmpJuSktN8vFelEL7_KV_Orbg/viewform?usp=pp_url&entry.141427034=3&entry.295079254=500Ht00001vTczSIAS> > > [image: rating4] > <https://docs.google.com/forms/d/e/1FAIpQLSeRhIg5VeThVmbcD0c5DTWTDjmpJuSktN8vFelEL7_KV_Orbg/viewform?usp=pp_url&entry.141427034=4&entry.295079254=500Ht00001vTczSIAS> > > [image: rating5] > <https://docs.google.com/forms/d/e/1FAIpQLSeRhIg5VeThVmbcD0c5DTWTDjmpJuSktN8vFelEL7_KV_Orbg/viewform?usp=pp_url&entry.141427034=5&entry.295079254=500Ht00001vTczSIAS> > > [2025-11-17 17:03:30Z GMT] This message is in relation to case > "ref:!00D1U01174p.!500Ht01vTczS:ref" (ADR-00339498) > > > -- -- =~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~ Also find us on our blog: https://googleadsdeveloper.blogspot.com/ =~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~ You received this message because you are subscribed to the Google Groups "AdWords API and Google Ads API Forum" group. To post to this group, send email to [email protected] To unsubscribe from this group, send email to [email protected] For more options, visit this group at http://groups.google.com/group/adwords-api?hl=en --- You received this message because you are subscribed to the Google Groups "(Deprecated) Google Ads API and AdWords API Forum" group. To unsubscribe from this group and stop receiving emails from it, send an email to [email protected]. To view this discussion visit https://groups.google.com/d/msgid/adwords-api/f1122261-82a7-4302-91b2-b186f2d82d05n%40googlegroups.com.
