Hi Vincent, The returned CPC values are in micros, which are one millionth the fundamental currency of the account. For an account in US dollars, 1M micros = $1.
Best, - Eric Koleda, AdWords API Team On Feb 10, 7:35 pm, datashaping <[email protected]> wrote: > I've extracted the price for a large number of medium to high value > keywords (> 50,000) and the average CPC of 2,823,595 units. I guess I > need to divide by 10MM to transform into dollars (my account is a US > account), which would be an average of 28 cents (exact match), well > below the average Google CPC. > > The average MSN CPC is 63 cents (exact match), for the same keywords. > > Question: is the Google estimated CPC account-dependent? Why are my > CPCs so low? > > You can contact me directly at vincentg [at] datashaping.com. See > below the Perl code that I used: > > #-------------------------------------------------------------------------- > ---------- > use Google::Adwords::TrafficEstimatorService; > use Google::Adwords::AdGroupRequest; > use Google::Adwords::KeywordRequest; > use Google::Adwords::CampaignRequest; > > # Create the service object > my $service = Google::Adwords::TrafficEstimatorService->new(); > > # Login to the Adwords server > $service->email('xxxxxx') > ->password('xxxxxx') > ->developerToken('xxxxxx'); > > # if you use a MCC... > > $service->clientCustomerId('xxxxxx'); > > # create some KeywordRequest objects > > open(IN,"<KW_to_Googleize.txt"); > while ($kw=<IN>) { > > $kw=~s/\n//g; > $rows++; > print "$rows\n"; > > my $kwreq1 = Google::Adwords::KeywordRequest->new > ->text($kw) > ->type('Exact') > ->maxCpc(1000000000); > > # estimateKeywordList > my @keyword_estimates = $service->estimateKeywordList($kwreq1); > > open(OUT,">>out5123.txt"); > for ( @keyword_estimates ) { > print OUT "$kw\tupper Cpc\t" . $_->upperCpc . "\tmax clicks > \t" .$_->upperClicksPerDay ."\n"; > } > close(OUT); > > } > close(IN); > #-------------------------------------------------------------------------- > -------- > > Thanks, > Vincent -- =~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~ Also find us on our blog and discussion group: http://adwordsapi.blogspot.com http://groups.google.com/group/adwords-api =~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~ You received this message because you are subscribed to the Google Groups "AdWords API Forum" group. To post to this group, send email to [email protected] To unsubscribe from this group, send email to [email protected] For more options, visit this group at http://groups.google.com/group/adwords-api?hl=en
