Robert,
I it depends on where you are.
Close to major cities where there is a large populations with surplus
disposal income your right
In the rural areas - not the case.
In our case 98% of our AEI Joy Flights come from Canberra 100km away, 1%
from Cooma 15Km away and 1% from
Adjacnt areas including the far South Coast of NSW some two hours drive
away.
We have a $100 and a $150 AEI Joy Flight package we sell more $150.00
flights and we sell most of them on Sundays.
Your operating on the Darling Downs - you must have similar outcomes.
SDF
_____
From: [EMAIL PROTECTED]
[mailto:[EMAIL PROTECTED] On Behalf Of Robert Hart
Sent: Thursday, 16 October 2008 7:45 PM
To: Discussion of issues relating to Soaring in Australia.
Cc: aus Soaring; Robert Hart
Subject: Re: [Aus-soaring] (no subject)
harry medlicott wrote:
Robert,
What you are saying is just not correct. You should know better than try and
justify this charge on the basis that its being paid by people other than
GFA members.
The price charged intro flights is inelastic - you just can't raise it by
$20. The money comes straight out of clubs pockets. there is some
justification for $20 when the extra days cover is utilised. Perhaps near
metropolitan clubs able to charge +$100 can afford it. For winch launch
clubs it is a charge of $120 per hour based on 10 minute flights and is a
huge disincentive for those clubs offering low cost intro flights hoping to
win new members. The increase from $5 for struggling clubs is obscene and
will in the end be counterproductive to membership.
Harry
I have to disagree here. My general expierence (and this is supported by
discussions I have had with a number of people) is that AEFs are pretty
price insensitive. One club I am associated with raised its price
considerably about 3 years ago - and increased their sales.
Many clubs are however undercharging for AEFs - look at what is being
charged for the parachuting equivalent and we are pretty cheap! If clubs
choose to absorb the price increase that is entirely their decision. Sorry
to be so unreceptive on this but I strongly believe that widening our
revenue base is essential - and getting the casuals to pay is far better
than getting the members to pay.
--
Robert Hart [EMAIL PROTECTED]
+61 (0)438 385 533 http://www.hart.wattle.id.au
_______________________________________________
Aus-soaring mailing list
[email protected]
To check or change subscription details, visit:
http://lists.internode.on.net/mailman/listinfo/aus-soaring
