Dave Crossland wrote:
Obscurity is the biggest problem new businesses face.
Popularitydelivers business opportunities. Everything that can be
digitised canbe freely shared. The easier it is to share and reuse a
work, the morepopular it will be. Restricted works will become less
popular thanfreely distributable works.
Apparently today's rights-holder production companies believe that
DRMcan stop "the mass market" from sharing works. Probably not;
simplymaking the works "All Rights Reserved" does enough damage to
thepotential for the mass market, by criminalizing businesses that
findways to monetise the Internet.
One might also say "criminalising businesses who get rich off the
creativity of others" :)
The point, to me, is simple: DRM doesn't work. It doesn't stop anyone
taking your content for free. Therefore, work out business models which
don't rely on DRM.
People have proved via sites like Bleep.com that people will pay for
un-DRM'd content, even if they could get the same stuff for free
elsewhere. Unlike our friend Mr Zen, most people actually value what
creative people do, and want to pay them for the pleasure they get from
their work. People, really, are pretty great.
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