I tell you, there's a big pot of money awaiting someone who develops a trusted-enough tracker for usage of online video (a big recruited online panel running background tracking software might even do...)
after all, it can hardly be *less* reliable than BARB, let alone RAJAR... On 26/03/2008, Sean DALY <[EMAIL PROTECTED]> wrote: > I had some background discussions with PACT while preparing my > interview with Ashley and what I learned (unsurprisingly) is that > rights holders want to be compensated; the actual method is up for > discussion. They hear that DRM doesn't work or is ineffective, but > they don't see an alternative. Pooling schemes hit a roadblock: many > rights holders hope to have a very successful creation and be > compensated for that far over and above what other rights holders > might earn. I believe that tracking viewing (and by that I mean > anonymised aggregates, not Phormlike snooping) is probably key to > eliminating DRM. > > > Sean. > > - > Sent via the backstage.bbc.co.uk discussion group. To unsubscribe, please > visit http://backstage.bbc.co.uk/archives/2005/01/mailing_list.html. > Unofficial list archive: > http://www.mail-archive.com/[email protected]/ > - Sent via the backstage.bbc.co.uk discussion group. To unsubscribe, please visit http://backstage.bbc.co.uk/archives/2005/01/mailing_list.html. Unofficial list archive: http://www.mail-archive.com/[email protected]/
