try saying it's not technical when you're trying to get the /programmes news 24 
urls right ;-)


-----Original Message-----
From: [EMAIL PROTECTED] on behalf of Matthew Cashmore
Sent: Tue 4/15/2008 2:37 PM
To: [email protected]
Subject: RE: [backstage] Question.. is denuding News 24 of its digits a 
brilliant idea?
 

Brian - don't think this is the list to get feedback on the image shift of News 
24 - this is after all the developer list for the BBC, not a general BBC 
Discussion list ;-)

I'd suggest that you move this to a more relevant list (don't ask I don't know 
one) or contact News 24 directly via the various paes with 'contact us' links 
on and I'm sure someone will get back to you.

m
_______________________
Matthew Cashmore
Development Producer

BBC Future Media & Technology, Research and Innovation
BC4A5, Broadcast Centre, Media Village, W12 7TS

T:            020 8008 3959            (02  83959) 
M:            07711 913241            (072 83959)




-----Original Message-----
From: [EMAIL PROTECTED] on behalf of Brian Butterworth
Sent: Tue 15/04/2008 13:19
To: [email protected]
Subject: [backstage] Question.. is denuding News 24 of its digits a brilliant 
idea?
 
Just a question.

On Monday BBC World is going to become BBC World News.  This is an excellent
idea.  In the global market an news channel really needs to the word News in
it.  Full marks for this, and it's 100% better than BBC World Service
Television, which was a laudable but long name without a decent acronym
(BBCWSTV).

But BBC News 24 is going to get rid of the 24, which has been in the name
since Sunday 9th November 1997.  Ten years of a channel associated with the
number 24.

Not only is this 42 backwards...  but it has been the mainstay of the
channel identity, even back in the Quantel flags and drum days.

http://www2.tv-ark.org.uk/news/bbcnews24/index.html

I know that you, dearest Auntie, have been thinking about this for a year
and a half...  but, I can't find anyone who thinks it is a good idea -
because how do you mention the channel without putting the world "channel"
on the end?  People are going to say "on the BBC News channel" or "on The
BBC News Channel" right now and so on.

Not only that, but the 24 has been copied in France (France 24) and Italy
(RAI News 24) and lots of other places.  Imitation is the sincerest form of
flattery.

Now, Sky just made a big error with their silly bouncing captions[1]..  can
someone explain how a channel that has wiped the floor with Sky News should
be denuded of it's perfectly sensible numeric appendage?

Hoping for a rational explanation...

Brian Butterworth

http://www.ukfree.tv/fullstory.php?storyid=1107051360

PS: I have my fingers crossed that those titles with the concave satellite
dishes that do not reflect the signal won't be there anymore.  It's so
embarrassing [2]

PPS: I also have my other fingers crossed for the new channel to have stereo
sound.

PPPS: And a HD version.  :-D

---

[1]
http://blogs.guardian.co.uk/mediamonkey/2008/04/monkeys_diary_from_the_mediagu_19.html

"*Bouncing into oblivion*
Monkey's number of the day: three. The number of days (approximately) that *Sky
News*'s "bouncing captions" survived the news channel's latest relaunch
before being summarily dropped"

[2] But I got an apoology from Panorama.


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