Getting more cyclists to have lights at night is a prime concern of mine and I 
have worked with the University bike people the last few years to increase 
usage.  We have concentrated on that audience because most night time crashes 
are downtown and involve cyclists in their 20s.
   
  In the past a local pizza company has delivered flyers about safe night time 
riding with a coupon for a lite at local shops- with minimal results.
   
  We did this in late September/ early October when it is starting to get dark 
earlier. But as a bike shop owner told me student run out of $ pretty quickly 
and typically don't go into bike stores that time of year.  We need to do our 
efforts when students return and Mom and Dad have their credit card handy.
   
  We need to think of different ways of reaching this audience.  My initial 
idea would be to get an article in the State Journal and/ or something on the 6 
o'clock news.  But 20 somethings don't read the WSJ or watch the 6 o'clock 
news.  If anyone has unique ideas for this aging boomer to reach younger people 
please share them.
   
  
"Schimpff, Jeff A - DNR" <[EMAIL PROTECTED]> wrote:
        Bob's observation is universal and prompts a quick tale from last 
night. Heading from downtown to the SW Path after 5:00 (quite dark), I stopped 
on Dayton at Broom for traffic.  An unlit cyclist came along on Broom (a 
one-way street) within a few feet of me. and I called out with a friendly 
reminder as I usually do, "You need to get a light, sir!"  
  Instead of responding the typical, "OK," or "I know." or with silence, he let 
out a rude "F Y."   I soon headed west across Broom while he continued toward 
Johnson.  I then heard a loud brake screech and horn honk, and turned back to 
see that this guy had nearly been creamed by a car that somehow got onto Broom 
heading the wrong way - and apparently couldn't see this unlit cyclist any 
better than I could when he passed by me....
  Then on the SW Path there was the usual parade of unlit cyclists, appearing 
to be nearly half of all riders.
  All of which begs the question of how can the City be more pre-emptive about 
lights at night.  I suggest a short program of educational stops, followed up 
by a program of ticketing, focused on the bike paths and streets with high bike 
traffic and bike lanes.  Our fellow cyclists endanger far more people than 
themselves.
   
  "Swinging in the other direction, you have the cyclist who ignores every 
traffic law, rides down the sidewalk, then he goes through the crosswalk, and 
if a motorist doesn't see him he flips him off. Then he jumps on the road in 
the wrong direction and he doesn't have lights on at night."

   
  P Jeff Schimpff 
Bureau of Science Services 
Wisconsin Department of Natural Resources 
"Bus, Bike, Walk or Carpool to Work for Clean Air for Kids" 
(() phone:      (608) 267- 7853 
(() fax:              (608) 267-5231 
(+) e-mail:     [EMAIL PROTECTED] 
   

      
---------------------------------
  From: [EMAIL PROTECTED] [mailto:[EMAIL PROTECTED] On Behalf Of Meiers, Steve
Sent: Tuesday, November 20, 2007 7:36 AM
To: [email protected]
Subject: [Bikies] article


  
  http://www.jsonline.com/story/index.aspx?id=687001
   
  Hopefully, this is an interview with a person, formerly from Wisconsin, who 
wrote a book about the law and bicycling.  If this link doesn't work I'll go to 
Plan B
   
  Steve Meiers
  Safety educator
  (608) 267-1102
  [EMAIL PROTECTED]
   
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Steve Meiers 
608 241-3460
158 Dixon St
Madison, WI 53704


       
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