I would tend to agree with Jim. I suspect the marketing decisions in this case are based largely on their antiscipation of the impact of different types of marketing on their sales. If they antiscipate little response (in terms of sales) from "flashy" adds for ColdFusion (which is doing well sales-wise with other types of marketing), in comparison to "flashy" adds for ... well Flash... then I think it makes sense to spend the marketing resources in the way that will get them the most sales.
> Of course there are other ways to look at it: > CF may be exactly the type of product that won't get > generated sales from > such placement. > CF is a more deliberative product: something that people > need to study and > try before choosing. Breeze and Flash are, well, "flashy" > products that, > with a short web demo may attract managers and buyers on > that strength. > You might also just simply say that Flash is the companies > bread-and-butter. > It will get top placement more often than not. However > Breeze is (from all > accounts) struggling a bit. It gets top placement to > promote it. > However with no such placement ColdFusion is (from all > accounts) > flourishing. Sales are up, satisfaction is high. > Why bother dedicating such space to a product that's doing > just fine without > it? > Of course this is all just conjecture, but they seem as > reasonable > explanations as anything else I think. > Jim Davis s. isaac dealey 954.522.6080 new epoch : isn't it time for a change? add features without fixtures with the onTap open source framework http://www.fusiontap.com http://coldfusion.sys-con.com/author/4806Dealey.htm ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~| Logware (www.logware.us): a new and convenient web-based time tracking application. Start tracking and documenting hours spent on a project or with a client with Logware today. Try it for free with a 15 day trial account. http://www.houseoffusion.com/banners/view.cfm?bannerid=67 Message: http://www.houseoffusion.com/lists.cfm/link=i:4:205249 Archives: http://www.houseoffusion.com/cf_lists/threads.cfm/4 Subscription: http://www.houseoffusion.com/lists.cfm/link=s:4 Unsubscribe: http://www.houseoffusion.com/cf_lists/unsubscribe.cfm?user=89.70.4 Donations & Support: http://www.houseoffusion.com/tiny.cfm/54
