Its one thing to approach a new market, but even that is done in a half-hazard way by its pricing model.
I think its a case of over-dosing on BUZZ words at the moment and giving off this "perception" that they are attacking the FAT cats.
Keep in mind a lot of the High Level enterprise organisations have this annoying habit of refering to Flash as a TOY. Further more you are limited in what FLASH player itself can handle, love the product but its really piss poor when it comes to large amounts of data and heaps of MovieClips.
--
Regards, Scott Barnes - http://www.mossyblog.com http://www.bestrates.com.au
Philipp Cielen wrote:
And relieving some of
the pressure (i.e. using FLEX instead of Flash directly at a SENSIBLE
price) would be a goldmine for MM if they priced it right.
Yeah but they would feel the effect on Flash/Studio MX sales on the other
hand. Why buy a handful of Flash MX 2004 licenses when you can do about all
you want to do with one Flex license and just script your application right
on the server? So the target market is not really existing customers who already buy Flash
but the enterprise market where Macromedia does not yet have a huge market
penetration. I think the goal is to find new markets while competing with
their own existing product lines.
Philipp
-- cielen.com Fressgass / Alte Oper Grosse Bockenheimer Str. 54 60313 Frankfurt am Main Germany
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MXDU2004 + Macromedia DevCon AsiaPac + Sydney, Australia http://www.mxdu.com/ + 24-25 February, 2004
