Maybe they aren't applying for the job. On Fri, Jan 29, 2010 at 12:58 PM, chad evans wyatt <[email protected]>wrote:
> I firmly endorse your thoughts, Constance. There is another consideration > about Apple that has troubled me. When it's important to the corporation, > minorities provide entertainment content to rollouts, and dork white guys > present substance. Perhaps this is the same for other digital advertising, > I'm not conversant with that. Within Apple promotion, the '50's is model: > white guys carry the water, others have, at best, supportive role. The > vanishingly few minorities I have encountered in my local Apple stores are > exactly the same kind of solve-your-problem types that are Apple's welcome > standard. > > > --- On Fri, 1/29/10, Constance Warner <[email protected]> wrote: > > From: Constance Warner <[email protected]> > Subject: Re: [CGUYS] You Saw the Demo? Are you impressed? > To: [email protected] > Date: Friday, January 29, 2010, 10:59 AM > > No, I'm not OBJECTING to anything. I'm just pointing out that for 50+ per > cent of the population, calling something a "pad" without a modifier (word, > adjective, etc.) up front (e.g. lily pad, launch pad, mattress pad) > inevitably raises mental pictures of a certain kind. If anything, the > single letter "i" just intensifies the mental picture, because it turns > "pad" into a really big, official deal, reinforced by tons of Madison Avenue > hoopla. > > "Pad" also raises other mental pictures of a less sensitive sort, and there > are other names for feminine sanitary supplies that I won't go into here. > > Frankly, I think it's hilarious. The only dismaying aspect is that Apple > seems to have been blind to the way the name of a major product would > resonate with 50 per cent of the population--women. It makes computing look > like a boys' club thing, with no girls allowed. Which is really odd--I > thought they wanted to sell as much product as they could, to as many > customers as possible. > > As I said, a marketing blunder. > > On Jan 29, 2010, at 9:48 AM, tjpa wrote: > > > On Jan 28, 2010, at 8:39 PM, Constance Warner wrote: > >> Don't be silly. All the items you cite are paired with something other > than a single letter. > > > > So you object to the single letter? Now who is being silly? > > > > > > ************************************************************************* > > ** List info, subscription management, list rules, archives, privacy ** > > ** policy, calmness, a member map, and more at http://www.cguys.org/ > ** > > ************************************************************************* > > > ************************************************************************* > ** List info, subscription management, list rules, archives, privacy ** > ** policy, calmness, a member map, and more at http://www.cguys.org/ ** > ************************************************************************* > > > > > > > ************************************************************************* > ** List info, subscription management, list rules, archives, privacy ** > ** policy, calmness, a member map, and more at http://www.cguys.org/ ** > ************************************************************************* > ************************************************************************* ** List info, subscription management, list rules, archives, privacy ** ** policy, calmness, a member map, and more at http://www.cguys.org/ ** *************************************************************************
