Drop-ins tend to be important for a few reasons: 1. Reluctant potential members try it out before committing
2. Adds variety to your daily membership. Part of what is nice (and important) about coworking is that you get to meet new interesting people-- for instance, right now we have two awesome folks from Nashville in the space, and they wouldn't have come if we didn't offer dropins. 3. The people for whom coworking is useful are inherently independent by nature, and often just can't commit to a regular schedule. On top of this, people are compelled to sign up for membership because: 1) it saves them money 2) it's more convenient than paying every time, and 3) they get to call themselves a member. How does that sound? PS congrats on 30 members! Tony On Aug 18, 2009, at 4:14 AM, JeroenR <[email protected]> wrote: > > Hello all, I am a frequent follower of this fantastic group sharing > information about coworking in different parts of the world. I am > space owner at Igluu in Utrecht, the Netherlands and we have been open > now since march. We just beat the 30 member mark which is a good > thing. > > An experience question I have for others is the following: we work > with a membership model - this gives you an access pass and the right > to use any free desk for retty much a flat-rate (some variations apply > for desk and/or meeting room reservations). > > We have been struggling a bit with the idea of drop-ins... We offer > them with the idea this gets people exposed to our location, on the > down side we don't want to become a drop-in center. We figured the > price instrument would weed out the truly interested (with future > conversion to membership in mind) but the fact is we hardly get any... > > To cut a long question short: do you offer drop-ins, at what price and > what has your experience been (when compared to 'real' memberships). > Is it something you feel you should market actively or is it on the > bottom of the menu only to be offered in case someone asks for it? > > Hoping to hear from some of you out there! > > Jeroen Riedstra > Igluu - WorkSpace for Professionals > http://www.igluu.nl/ > > > > --~--~---------~--~----~------------~-------~--~----~ You received this message because you are subscribed to the Google Groups "Coworking" group. To post to this group, send email to [email protected] To unsubscribe from this group, send email to [email protected] For more options, visit this group at http://groups.google.com/group/coworking?hl=en -~----------~----~----~----~------~----~------~--~---
