This is the 80/20 rule in action. Honestly to have a 20% conversion rate should be applauded, and to have 1/3 of that 80% pay the day rate is pretty good as well.
Peace, Ryan Price CoLab Orlando FloridaCreatives.com @liberatr On Aug 19, 2009, at 2:02 PM, Jacob Sayles wrote: > We calculate our numbers around monthly members and focus our > efforts there as it's the best way to build community. We want > folks in the space, day after day, building relationships with each > other. We use drop-ins as a way for folks to try out the space and > make sure it's a good fit. It's not a significant contribution to > our revenue. > > Over the almost 2 years we've been open we've had almost 300 people > come through the space. > > Here are some fun numbers: > > Monthly > Resident 19 7% > ExResident 17 6% > Regular 3 1% > ExRegular 9 3% > Basic 4 1% > 52 18% > Daily > Free Trial Only 139 48% > Dabbler 77 27% > Regular Daily 20 7% > 236 82% > Total Members 288 > > > Jacob > > --- > Office Nomads - Individuality without Isolation > http://www.officenomads.com - (206) 323-6500 > > > On Tue, Aug 18, 2009 at 1:14 AM, JeroenR <[email protected]> wrote: > > Hello all, I am a frequent follower of this fantastic group sharing > information about coworking in different parts of the world. I am > space owner at Igluu in Utrecht, the Netherlands and we have been open > now since march. We just beat the 30 member mark which is a good > thing. > > An experience question I have for others is the following: we work > with a membership model - this gives you an access pass and the right > to use any free desk for retty much a flat-rate (some variations apply > for desk and/or meeting room reservations). > > We have been struggling a bit with the idea of drop-ins... We offer > them with the idea this gets people exposed to our location, on the > down side we don't want to become a drop-in center. We figured the > price instrument would weed out the truly interested (with future > conversion to membership in mind) but the fact is we hardly get any... > > To cut a long question short: do you offer drop-ins, at what price and > what has your experience been (when compared to 'real' memberships). > Is it something you feel you should market actively or is it on the > bottom of the menu only to be offered in case someone asks for it? > > Hoping to hear from some of you out there! > > Jeroen Riedstra > Igluu - WorkSpace for Professionals > http://www.igluu.nl/ > > > > > > > --~--~---------~--~----~------------~-------~--~----~ You received this message because you are subscribed to the Google Groups "Coworking" group. To post to this group, send email to [email protected] To unsubscribe from this group, send email to [email protected] For more options, visit this group at http://groups.google.com/group/coworking?hl=en -~----------~----~----~----~------~----~------~--~---
