LightTable is: A) an outlier. Building anything on observations of outliers is a recipe for disaster B) EXTREMELY niche. You're pitch is extremely broad. That's going to impact your sales in general, and even moreso at this stage.
Coverage helps for sure, but I don't think you've actually picked an audience to sell to. Do that, and you're entire formula changes. -Alex -- /ah indyhall.org coworking in philadelphia On Sunday, August 5, 2012 at 12:17 AM, Miles Fidelman wrote: > Hi Alex, > > Alex Hillman wrote: > > I think that the truth is that the Kickstarter model is much more > > effective for physical goods & design oriented projects as Matthew > > alludes. > > > > > Probably a lot of truth to that - though there are some exceptions - a > good example is Light Table > (http://www.kickstarter.com/projects/ibdknox/light-table) > > > > I think that your KS page could be more effective, but you've actually > > just chosen the wrong marketplace to crowd-fund your idea and you're > > not speaking to the people who actually care about these problems, as > > you've already deduced. > > > > Rather than focus on an arts/creative/design audience, you'd be better > > off in front of a business or productivity-minded audience. > > > > > It's pretty clear that the key to a successful kickstarter effort is > driving people to the site (coverage by Wired or Gizmodo seems to do magic). > > Having said that... any thoughts on email lists, LinkedIn Groups, > specific blogs, and the like where "business and productivity-minded > audiences" might congregate? > > Thanks! > > Miles > > > > -- > In theory, there is no difference between theory and practice. > In practice, there is. .... Yogi Berra > > -- You received this message because you are subscribed to the Google Groups "Coworking" group. To post to this group, send email to [email protected]. To unsubscribe from this group, send email to [email protected]. For more options, visit this group at http://groups.google.com/group/coworking?hl=en.
