Ken VanDine wrote: > I agree, this is a good place to start. Perhaps we should avoid the > "Choice" word there to avoid the being construed as related to > abortion... such a touchy topic. So I like "Got options?" > Yes, I agree with Ken. Thanks to John for a good concept. > --Ken > > On Thu, 2008-01-17 at 10:23 -0800, Bryan, Shane wrote: > >> John Walicki wrote: >> >>> Apple can spend $100M on their commercials, the >>> LF isn't in a position to do that. However, we can develop a message >>> and promote it through the press/media. Jim agreed to help us on >>> that. The industry consortium model aka "Got Milk?" is what we're >>> after. Instead of promoting a Ubuntu/SLED/Fedora/RedHat/Xandros/etc >>> brand, we need a witty, catchy Linux Desktop message. >>> >> Off the top of my head slogan ideas: >> >> "Got Choices?" >> "Got Choice?" >> "Got Options?" >> >> Or play off the AOL "You've Got Mail!" campaign: >> >> "You've Got Choices!" >> "You've Got Options!" >> >> This lends itself to focusing on the key value of Linux as a choice, not >> just as a competitor to MS. It also allows ads to play up the fact that >> there are choices of vendors available within the Linux world as well, >> not just "Yet Another Monolithic OS" (YAMO) to be locked into. >> >> Just some random thoughts, >> >> Shane... >> >> _______________________________________________ >> Desktop_architects mailing list >> [email protected] >> https://lists.linux-foundation.org/mailman/listinfo/desktop_architects >> > > _______________________________________________ > Desktop_architects mailing list > [email protected] > https://lists.linux-foundation.org/mailman/listinfo/desktop_architects >
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