On 10/07/2015 4:33 AM, Ryan Feeley wrote:
And it's concerning to me that 20% of users think that it's required (does it repel users from the browser?).
I agree with this concern. Setting up a new profile now says "Almost Done" on the first-run page, which definitely conveys the message that you must do this - all of which may give the impression of Firefox being a PITA to setup.
I'd personally prefer to see this messaging being something like "Get the most out of your Firefox" or similar, to make a distinction between "you must do this" vs "you might like to do this".
OTOH though, I guess it comes down to what we consider "success" - those 20% contribute to our numbers being up and more gentle messaging might impact that - so I fully expect people focused on engagement would not consider that 20% being a problem because we now have an opportunity to turn that 20% into committed users.
Mark _______________________________________________ Dev-fxacct mailing list [email protected] https://mail.mozilla.org/listinfo/dev-fxacct

