Hi Bernhard,

I think that your idea of polling the community for knowing how we think and feel about OOo is very useful. But I also agree with Stefan on the fact that that the impression of the community is different from the general impresion. So I would also like to focus on the way the whole world and our users look at OOo. How do we want people to perceive us in the world? How do we want to look like, so that it is compelling for every user in the world? It is important to be visually identified with the community, but from my point of view the first priority is to create a visual style that is appealing for users all over the world.

Regards,
Rosana

Bernhard Dippold wrote:
Hi Stefan, all,

Stefan Weigel schrieb:
Servus Bernhard,

just one thought:

Am 25.02.2010 01:08, schrieb Bernhard Dippold:

Therefore I'd like to run a survey, inviting all community members to
vote for the most important properties of OpenOffice.org.

Polling the community probably will bring up completely different
results than polling general users or even the public. Do you have this
in mind?

Yes - I'm not looking for the general public thoughts on OOo (even this might be a very interesting survey), but on the community's self-perception as a basis for our visual design.

With such a design based on the results of that poll I can cover two aspects: - Improve identification of the community members with the main project (not only with the sub-project they work in) - Steer public perception towards the visual impression of OOo we want them to get. I don't want to reflect their present perception of our product and project.

<quote>
Mission statement:
Our goal is to reveal positive associations with OpenOffice.org's brand
by improving the identification of community members with OpenOffice.org
and the recognition of the product in public.
</quote>

That what I wrote down as the basis of the branding initiative's work. But as nobody really knows about the feelings of our project members towards the community, creating a consistent visual design is not easy.

I quess, community and public see OpenOffice.org with very different eyes.

I'm quite sure they do. But on the other hand I don't think that there are so much differences between the community point of view and the way we *want* people to look at our project in future.

Best regards

Bernhard

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