Maybe it would be ok to have a set of (4?) slogans to choose from - people
would them have the freedom to be fun or purposeful.

I'm not sensing much of a groundswell around any of the slogans thus far and
I think the different approaches both have value.

We already have a product brand in the name Apache Qpid and almost a logo -
so we are uniform in other ways.

Vive La Difference (apologies to Arnaud for any disgraceful spelling here !)

Marnie





On Tue, Jan 27, 2009 at 7:08 PM, Jonathan Robie
<jonathan.ro...@redhat.com>wrote:

> It's OK to differ ;->
>
> But let me explain my reasoning: the whole point of a slogan is to
> establish identity so people know what it is. AMQP and messaging are
> fundamental to what Qpid is.
>
> Yes, you could always put that stuff elsewhere on the page so that each
> page tries to remember to say clearly what Qpid is. But then there's no real
> need for a slogan.
>
> Jonathan
>
>
> Justin Ross wrote:
>
>> I do differ.  Google doesn't know what part of your page is a slogan.  As
>> long as some equally prominent place (the html document's title, for
>> instance) has "AMQP" and "Messaging" in it, we should be good to go.
>>
>> ----- Original Message -----
>> From: "Jonathan Robie" <jonathan.ro...@redhat.com>
>> To: dev@qpid.apache.org
>> Sent: Tuesday, January 27, 2009 12:03:13 PM GMT -05:00 US/Canada Eastern
>> Subject: Re: Qpid slogan?
>>
>> I'm a resolute fan of slogans that clearly say what Apache Qpid is, both
>> for people and for search engines. I would like people searching for AMQP to
>> find our web page, and I'd like our slogan to clearly tell people that we do
>> AMQP.
>>
>> To me, a slogan that doesn't clearly say Qpid does messaging using AMQP
>> doesn't meet the basic requirements.
>>
>> Jonathan
>>
>>
>> ---------------------------------------------------------------------
>> Apache Qpid - AMQP Messaging Implementation
>> Project:      http://qpid.apache.org
>> Use/Interact: mailto:dev-subscr...@qpid.apache.org
>>
>>
>>
>
>
> ---------------------------------------------------------------------
> Apache Qpid - AMQP Messaging Implementation
> Project:      http://qpid.apache.org
> Use/Interact: mailto:dev-subscr...@qpid.apache.org
>
>

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