If you're looking for a T-shirt-like/mug logo how about a play on 'The Classic':
I'm with QPid! This also almost works with the arrow-like AMQP logo! BTW is the capitalisation of QPid settled on 'Qpid'? Or possibly: AMQP?: I'm with QPid! AMQP?: I love QPid! (opportunity to go with some Eros/cherub-type-stuff?) QPid loves AMQP BTW I'm not even going to go near the Kenny Everett Show character thing for fear of offence! -- Mark On Wed, Jan 28, 2009 at 1:59 PM, Robert Godfrey <rob.j.godf...@gmail.com>wrote: > Sorry - been away for a couple of days and just caught up with this thread > now. > > 2009/1/27 Jonathan Robie <jonathan.ro...@redhat.com>: > > It's OK to differ ;-> > > > > But let me explain my reasoning: the whole point of a slogan is to > establish > > identity so people know what it is. AMQP and messaging are fundamental to > > what Qpid is. > > > > I think it's interesting here to look at a quick definition (from > http://www.thefreedictionary.com/slogan): > > 1. A phrase expressing the aims or nature of an enterprise, > organization, or candidate; a motto. > 2. A phrase used repeatedly, as in advertising or promotion: "all the > slogans and shibboleths coined out of the ideals of the peoples for > the uses of imperialism" Margaret Sanger. > 3. A battle cry of a Scottish clan. > > What we seem to be arguing about here is whether we want a slogan that > fulfils definition 1. or definition 2. (although perhaps the Glasgow > contingent would like to make some suggestions fulfil definition 3.) > > Personally I think that right now we want to have a catchy > "advertising" slogan to draw people in, along with logos etc that work > well on marketing material (I want a Qpid t-shirt :-) ). Much as I > agree that something like "Qpid: Open Source AMQP Messaging" > succinctly describes the aims of the project, I don't think it draws > in people to take a look. Furthermore it does nothing to help people > remember the name Qpid. > > We *do* also need to make sure that in searches for AMQP and > Enterprise Messaging, Qpid features highly. However I think there's a > fair probability that if you've heard of AMQP you've probably heard of > Qpid. > > So I would probably argue that we need (at least) two different > slogans... And of the two I think that advertising and drawing people > is is what we are currently more in need of. We need to get the name > "Qpid" out there so that people remember it (even if they don't know > what is does)... > > Now... time to think of some battle cries... > > -- Rob > > --------------------------------------------------------------------- > Apache Qpid - AMQP Messaging Implementation > Project: http://qpid.apache.org > Use/Interact: mailto:dev-subscr...@qpid.apache.org > >