I also have an editorial background, fwiw. I think you do need a web
portfolio if you wish to be hireable by shops that do primarily web
work. (Not sure Ideo fits that category.) You could create that
portfolio yourself in your copious free time (personal site/blog,
sites for others, volunteer for nonprofits, etc.), or you could go to
design school or to some new-media school and be forced to create a
portfolio of sites and applications as class projects.

-xian-

On 11/1/07, Wesley Hall <[EMAIL PROTECTED]> wrote:
>
> So, given that:
> 1. I have content origins
> 2. I haven't had to make a web site in 6.5 years
> 3. I have 10 years experience, including some web experience, and have
> designed lots of non-web interactive products
> 4. I'd like to be able to work for companies other than a toy company
>
> Do I need to go back to design school if I want to be hireable by a company
> that values great interaction design?
>
> Or do I just need to get my butt in gear and create an awesome online
> portfolio using as many of the latest web technologies, since I don't have
> to create web stuff for work?

-- 
Christian Crumlish  http://xianlandia.com
Yahoo! pattern detective  http://developer.yahoo.com/ypatterns
IA Institute director of technology  http://iainstitute.org
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