Holtzblatt's Rapid Contextual Design process is basically a clarified
definition of most processes; but especially in the context of
software. 

>>We are thinking of doing contextual inquiry to understand the
decision process customers go through 

If I understand correctly, you want to apply her framework for
software purchase decision-making? What this framework would yield is
representations of the various solutions a buyer would be pitched
with. In addition you would have to do the usual SWOT analysis and
other decision analysis techniques. Start with Wikipedia. 


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Posted from the new ixda.org
http://gamma.ixda.org/discuss?post=22890


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