The users are the same. From my point of view searching and reading information is part of a human internet experience
On 1/4/08, Fred Beecher <[EMAIL PROTECTED]> wrote: > > On Fri, 4 Jan 2008 07:29:53, dave malouf <[EMAIL PROTECTED]> wrote: > > > > I'm not an SEO expert by any means, but reading all this talk about > > how CSS will effect SEO results really SCREAMS to me my point that > > designing for SEO is a flawed methodology for total success. It seems > > the Search Engines actually need to optimize for the real world more > > than we need to optimize for them. > > > > I don't think anyone here is saying that SEO-focused design is good > design. > I certainly agree with you that it is not. What we're saying is that > designing and structuring content for human relevance will have the side > effect of also being highly relevant to search engines. > > > While the search engines aren't perfect, Google at least does a very good > job of mimicking how humans determine relevance, which leads to good, > relevant search results for users. If you have two Web pages that talk > about > the same topic but are structured differently, both humans and search > engines will judge them differently. The page that has the topic in the > title, subtopics in headers, and uses consistent terminology will be > easier > for humans to read and comprehend compared to the page that is > unstructured > and inconsistent. Similarly, a search engine will rank the structured & > consistent page higher than the unstructured & inconsistent page. So it's > happy times for everyone, human and machine alike. : ) > > > Where the imperfections of search engines come through is where the > blackhat > SEO folks get their bread and butter... keyword stuffing, duplicate > content, > etc... Google's getting smarter about that sort of thing, though, and > people > are getting penalized in the rankings for pulling that kind of crap. I am > *very* against that stuff. I wouldn't even call that SEO... hell, I'd call > it cheating. > > I am now officially throwing my cap in the wing of anti-SEO. > > > > Fortunately designing hardware and embedded software means this > > doesn't really effect me to much ... ;) > > > > Heh... This is more a Web IA problem than a pure IxD problem, so that's > definitely true. : ) > > - Fred > ________________________________________________________________ > *Come to IxDA Interaction08 | Savannah* > February 8-10, 2008 in Savannah, GA, USA > Register today: http://interaction08.ixda.org/ > > ________________________________________________________________ > Welcome to the Interaction Design Association (IxDA)! > To post to this list ....... [EMAIL PROTECTED] > Unsubscribe ................ http://www.ixda.org/unsubscribe > List Guidelines ............ http://www.ixda.org/guidelines > List Help .................. http://www.ixda.org/help > -- +++++++++++++++++++++++++++++++ Rafa López Callejón http://www.nativos-digitales.net +++++++++++++++++++++++++++++++ ________________________________________________________________ *Come to IxDA Interaction08 | Savannah* February 8-10, 2008 in Savannah, GA, USA Register today: http://interaction08.ixda.org/ ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... [EMAIL PROTECTED] Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
