On Jan 30, 2008, at 9:49 AM, Jeff Howard wrote:

> I believe that understanding and caring about aesthetics makes
> interaction designers better at their job. But there's a leap from
> understanding and caring about the fundamentals to being responsible
> for form-giving. Once you make that leap you're practicing Interface
> Design.

I agree. But I also think you did exactly what I have a problem with,  
you gloss over the main concern as I expressed here:

-----

My take and fear on this is that "aesthetics" are deemed to be not  
needed in other aspects of interaction, and are therefore not
required as a core skill. That actually winds up being exclusive, not  
inclusive. Lacking that core skill or focus at the higher definition
of IxD trickles down to the medium, and it winds up actually placing  
walls and barriers in ways that make IxD narrowly focused in the
trenches, rather than broad enough to cover what's needed to do the  
job, which in this particular case would be aesthetic skills and
knowledge. Interaction design that requires screens and displays  
require aesthetics to be successful.

-----

Read "not needed" as "not being responsible for form-giving."

I'm not tilting at windmills. I've been doing this work for quite  
some time now (coming up on 20 years). I have seen the progression  
from "interface designer" being someone who primarily worried about  
visuals and less about interaction, to someone moving into a realm  
where interface designers were given control over both form and  
function, which was great. And then the web hits and "interaction"  
becomes popular a few years later, which moved the field in the other  
opposite extreme, which is primarily worrying about interaction but  
less about aesthetic. Which is not great. Being solely focused on  
visuals or solely focused on interaction in my experience is not the  
best way to approach software and digital product design. Why? for  
the very same reasons an industrial designer doesn't need to ask  
someone else what color their product should be. It's just lacking as  
a discipline when there is that split.

This is not theory. This actually happened over the last two decades.

Further, the latest trend of having interaction designers paired with  
visual designers as the desired means of practice is a direct result  
of interaction coming into its own while at the same time *not*  
making the leap that interaction designers should be responsible for  
"form-giving." Those issues are very much connected.

Here's the bottom line for me: There's a field of work out there that  
is the equivalent of industrial design or graphic design in terms of  
weight, importance and theory. Those professions are what Dave calls  
the "discipline." This new discipline needs a name! If that name is  
going to be "Interaction" then I think it needs to solve the problem  
I see out there and as I have outlined above. If the discipline is  
"Interface" or "Digital" design then maybe its time a new group needs  
to be formed to finally address the problem and let IxD continue on  
its merry way being a discipline that addresses a broader need and  
that can be integrated into industrial, digital or graphic design  
practices.

I'm fine with either situation or scenario, but its completely  
unclear if this particular group wants to be the "discipline" that  
desperately needs  a cohesive name and organization rallying behind  
it to change corporate culture and hierarchies.

On the one hand, you say "aesthetics" are important, but on the other  
not important enough to make it core to the *discipline to the degree  
the designer should actually be responsible for it. (Again,  
regardless of how it is put into practice, due to logistics of the  
corporate environment.) How can the inclusion or exclusion of that  
distinction not be important to an organization that is defining a  
new field of practice?

-- 
Andrei Herasimchuk

Principal, Involution Studios
innovating the digital world

e. [EMAIL PROTECTED]
c. +1 408 306 6422


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