I highly recommend this presentation by Stephen P Anderson.
http://www.slideshare.net/stephenpa/eye-candy-is-a-critical-business-requirement


On Feb 11, 2008, at 8:25 PM, mark schraad wrote:

> There is an interesting editorial and follow up discussion regarding  
> the
> term 'look and feel' - at the design observer (mostly a graph design  
> blog).
> I have used the term many times when speaking to clients. To me it is
> everything about the site that is visual, except for the interactions.
> http://www.designobserver.com/archives/032084.html#comments
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