Well put, Dan. I'd like to add one item to your list.

On Mar 28, 2008, at 9:34 AM, Dan Saffer wrote:

> ...the best design research I've been involved in is about
> finding data on three things:
>
> 1. Unmet needs
> 2. Pain points
> 3. Opportunities

4. Conventions - What practices, knowledge, or experiences do your  
users have that can be leveraged to make a solution "fit"—make it  
comfortable and understandable (i.e. intuitive).

Jack


Jack L. Moffett
Interaction Designer
inmedius
412.459.0310 x219
http://www.inmedius.com


When I am working on a problem,
I never think about beauty.
I think only of how to solve the problem.

But when I have finished,
if the solution is not beautiful,
I know it is wrong.

                  - R. Buckminster Fuller


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