John suggest you can also think about what makes the booking process
that little bit special? 

Is it something the customer receives on arriving at the hotel (box
of chocolates etc), is it sending a map of the area and eating places
around, is it a % off the next visit, is it a free www.flickr.com
account for people to save their photos to when and after their
visit? Its the little things that can make for a nicer and well
rounded user experience.

rgds,
Dan


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Posted from the new ixda.org
http://www.ixda.org/discuss?post=30965


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