I've been seeing the popularity of the "Email to a friend", "Email Article", 
"Email page" (and many other names) feature on the internet. Personally, I 
never use this feature because I think that the company behind the website will 
store my email and my friend's email address, plus the email will contain 
advertising elements as well, so instead, I personally email the URL to my 
friend. But of course, I'm talking here on my own experience.

Does anybody have statistics that validate the inclusion of this feature? Do 
people really use this feature? If so, do they use it a lot?

Looking forward for your input.

Thanks,

Juan Ruiz
Senior User Experience Architect
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