On Dec 30, 2008, at 4:35 AM, James Page wrote:
My argument before that Persona is not a valid method as there is no
way to validate if a persona reflects a real person applies to
design-project-wide personas, and may not apply to Functional Level
Personas.
Once we've developed personas, we ask the stakeholders a few questions
to help validate them:
1. Do you recognize a customer you've spoken to, or seen an email from?
2. Can the sales person honestly say "Yeah, I've spoken to that person
on the phone, or had lunch with them?"
It's important the personas are familiar to the stakeholder. The
stakeholder really needs to feel like they can see on of their
existing or target customers in the profile, activities, and behaviors.
Additionally, we pass them back by the people we know, whom we used as
an input source for the personas, to validate them further.
Cheers!
Todd Zaki Warfel
President, Design Researcher
Messagefirst | Designing Information. Beautifully.
----------------------------------
Contact Info
Voice: (215) 825-7423
Email: [email protected]
AIM: [email protected]
Blog: http://toddwarfel.com
Twitter: zakiwarfel
----------------------------------
In theory, theory and practice are the same.
In practice, they are not.
________________________________________________________________
Welcome to the Interaction Design Association (IxDA)!
To post to this list ....... [email protected]
Unsubscribe ................ http://www.ixda.org/unsubscribe
List Guidelines ............ http://www.ixda.org/guidelines
List Help .................. http://www.ixda.org/help
