Jonas, I really appreciate your ability for framing. My class here at SCAD (Interaction Minors in the Industrial Design Department) took a stab at re-reading Jim's 3 steps and here's what we came up with.
It seems that what Jim is talking about is a fairly common discovery > Design > Document framework that they recognize quite easily and makes sense to them. We have been in contrast (mentioned in the other thread) thinking about frameworks for design noticed that the "rapid" nature of RED (a seemingly growingly important aspect of RED that has not been fully dealt with). But it seems that it is quite a definer here. What we saw were the following components missing: Time for an ideation period. At least, it is condensed dramatically and not mentioned as an important articulated aspect of the process. It seems that the "expert" part comes in here where "first" idea out of the research phase (and it seems there is one) is what is used for prototyping. And any iterating is about refining through validation (something that Dan refers to directly in the "Genius design" description). the other piece that seems missing is the strategic. There isn't an articulated framing of strategy, narrative and associated long term tactics. Our (and now my) new observation of RED fits along the "special opps" line. Jim seems to be creating a "niche" market for his consultancy/practice similar to the special opps. We can jump into any hot zone and get the job done quickly and efficiently. If you want proof, here is our body of work of success (the sell message). You don't need to know what/how we do our work, and you don't want to know, like velcro and the magic shammy. What we mean by this is that it feels like "design". Plain and simple and noted above, but it is framed and practiced in such a way that makes it practical and focused on such niche problem areas. Jim, is our reflection of our understanding improving? (more positive?) -- dave . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Posted from the new ixda.org http://www.ixda.org/discuss?post=37626 ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... [email protected] Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
