On Feb 11, 2009, at 12:51 PM, Robert Hoekman Jr wrote:

(Playing devil's advocate.) Make a case for this. What would a sponsor get out of the deal?

You kidding me? Can you imagine the prestige of sponsoring the winning team at an extreme challenge like this? It's like sponsoring the first balloon or boat to make it around the world. Or the first spaceship to the moon or Mars. This is extreme in so many ways it's not even funny.

Now, do you want to be the one who gets the credit for helping my team winning this or not? Because someone is going to get that opportunity. I'm giving you the opportunity to be that sponsor.

All in how you pitch it.


Cheers!

Todd Zaki Warfel
President, Design Researcher
Messagefirst | Designing Information. Beautifully.
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