As an American in New Zealand and former member of AIGA I have my own perspective on this.
There are a lot of parallels between the two orgs, but I think IxD tries to separate itself from "graphic design"/"look and feel" per se. Our aim is the interaction, not the exact look of that interaction. That being said, IxDA has the potential to be a world organization, I just look at the member posts for proof of this. The best thing about AIGA is the standards it fights for and the visibility and credibility it affords its members. IxDA can do this as well by clearly defining its role to other organizations and specialties, in these ways: 1. How does IxD integrate with different software processes (a la Cooper and Goal Directed Design Process with Agile)? 2. How do IxDers work in non-software envrionments? 3. How to best get the message out there for what IxD is? There are many conflicting views on the internet (as there are for aiga/design that degrade an outsider's understanding of our process) Addressing these things would go a long way to increase IxDA's cred. Cooperating with AIGA is as important as with groups of developers. Do we have partnerships with Agile groups, for example? . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Posted from the new ixda.org http://www.ixda.org/discuss?post=41374 ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... [email protected] Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
