Statements like

"What you're talking about are poorly executed personas. Sure, too many persona projects produce sucky results, but if we look beyond that at the benefits produced by the few well-executed projects, can we agree that, when done well, this tool has merit?" (Jared)

and

"Their using the hammer wrong. Don't blame the hammer. ;)" (Patrick)

and

"You know, if we had standardized processes for a lot of this, it wouldn't really be an issue. You don't know you are doing personas wrong unless there are guidelines for doing them. The same goes for most interaction design." (also Patrick)

seem to suggest a rather strong view on methods and techniques. That there is a right way to apply them, that they can be prescribed, standardized, guidelined in a way that influences action. Perhaps even that they carry actionable knowledge in themselves.

And the original paper that started this thread seems to assume that there are connections between the use of personas and the quality of the design outcomes.

--------

In my experience, any design method can be applied well or poorly, leading to good as well as bad results. No amount of standardization and guideline writing seems to be capable of changing that. A method does not guarantee a certain outcome; it does not substitute for design experience and skill. My conclusion is that for practical purposes, methods do not seem to carry knowledge.

I tend to think of a method as a vehicle for coordination and communication. People with different skill sets, representing different stakeholders in a design process, can agree on using a method which provides them with a platform in terms of activities and deliverables.

Relevant research questions in the field of design methodology would then not be "Does method X lead to design result Y?" but rather "How is method X appropriated in design practice? More specifically, how are concepts from method X used in project communication? How is method X used as a means to distribute stakeholder involvement and power?" And so on.

These are explorative, qualitative research questions (where notions like "null hypothesis" lack meaning). Case studies using participant- observation methods would be the most typical research approach, or action research if there is a goal on behalf of the researcher to influence practice rather than merely studying it.

Haven't seen many studies like that in interaction design, unfortunately.

Jonas Löwgren

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