Can anyone recommend a persuasive, unquestionably authoritative presentation on why a formal design process, characterized by progress toward increasing precision -- for hardware AND software -- makes good business sense?
I've got a VP that doesn't have the time or patience to read anything too lengthy, who's an electronics engineer, struggling to understand the needs of the burgeoning software department under him. Too much design jargon will be a turn-off. Perhaps a presentation on slide-share? Something by the CEO, or Chief Engineer of an electronics manufacturing Fortune 500 maybe? I could write up and email citing references from my own personal library (Buxton, Cooper, Goodwin, Saffer, Unger, etc.), but it would take more time to do that than I have, and I think something more visual and auditory would be most effective. I got a LOT of good insight from another thread in which Scott Berkun comments on pitching UCD (http://www.ixda.org/discuss.php?post=41562), but this is a little different. Help me Obi-wan Kenobi... you're my only hope. Many thanks in advance!! ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... disc...@ixda.org Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
