Not to be "that guy", but isn't there some concern about choosing the option that is flat-out grammatically incorrect? "Their" is certainly smoother sounding in spoken language, but I'm not sure how happy I would be with my brand's copy being "wrong".
Just a thought. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Posted from the new ixda.org http://www.ixda.org/discuss?post=43910 ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... [email protected] Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
