Hi Brian! Here's an article about information being its own reward:
http://scienceblogs.com/notrocketscience/2009/07/why_information_is_its_own_reward_-_same_neurons_signal_thir.php The way I read it, you might want to let users know that there are rewards at 25%, 50%, etc. etc. but you might want to withhold from them what the rewards are until they get closer to them, so that their thirst for the knowledge of what the award is keeps them moving toward the goal. anne gibson [email protected] wrote on 08/19/2009 06:52:29 PM: > Hi, > I'm looking for examples or research that either proves or disproves > my theory that showing a person goals and the rewards persuades them > to reach those goals. > What I have is an application where a user will have predefined > goals, from 0-100%, and at certain milestones they get rewards. For > example they may get rewarded at the 25%, 50%, 75%, and 100% > milestones. I'm thinking that showing all the milestones and their > rewards would be better than just showing the very next milestone > (and its reward) alone. > I'm really looking for any research or books that cite research done > on this. I've read a couple books from Cialdini, but haven't come > across exactly what I need yet. > Thanks, > Brian ---------------------------------------------------------------------- CONFIDENTIALITY STATEMENT. The information contained in this e-mail message, including attachments, is the confidential information of, and/or is the property of, Vanguard. The information is intended for use solely by the individual or entity named in the message. If you are not an intended recipient or you received this in error, then any review, printing, copying, or distribution of any such information is prohibited, and please notify the sender immediately by reply e-mail and then delete this e-mail from your system. ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... [email protected] Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
