I've not had occasion to make this decision on the development side
but from my own user perspective I really dislike sites that present
a minuscule amount of results with no mechanism for increasing that
quantity. I think many sites do that in order to increase the number
of ad views... the greater the number of ad views, the more potential
revenue from click-throughs.

Yahoo and Google allow users to configure their default number of
search results (I set mine to the maximum of 100) and that number is
saved in a cookie and referenced when the user is signed in to the
site. The downside of that approach is that a user must be signed in
to the site in order for that configuration decision to be active.
Many users object to that from a privacy perspective.

Having a session-based cookie can work as well but some sites that
implement these controls do so only for each search query... do a new
search query and the results page comes up with the default number of
responses and the control set back to the minimum number of
responses.

Of course, if the results incorporate a  graphic for each result
listed, a greater number of results yields a longer time to
completion of the page load, so it's a tradeoff. A popular site may
run into bandwidth limitations from its hosting company and possibly
high bandwidth surcharges.


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Posted from the new ixda.org
http://www.ixda.org/discuss?post=47813


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