I would add a litle to Rick's insight from my experience.

You may find that Manufacturing appreciates the quality enhancements usually 
obtained in the regulatory process (and other test methods such as stress 
testing) and would understand the consequences of non-compliance.

Product designers may not recognize a need for regulatory enhancements.  
Complaints of software bugs are more tangible (since they tend to be suffered 
by more customers) to R&D than hardware regulatory issues.

When an executive sees a competitor's non-compliant product competing 
successfully then the executive is tempted by greed to copy that "successful" 
business model.  This attitude was proven by how quickly financial accounting 
fraud spread to so many companies here in America.

Eric Lifsey
Compliance Engineer

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