Justin Christiani wrote:
>
> > P.S. What does "Checkrated" mean?
>
> The "Checkrated" guidelines are Pop Photo's set of guidelines that their
> mail-order advertisers are supposed to follow when dealing with Pop Photo
> readers. There are about a dozen guidelines that the advertisters are supposed
> to follow, about 6 tips for readers when dealing with these places and
> 'complaint department' at Pop Photo that you can write if you have problems
> with said firms.
> Of course, you're supposed to identify yourself as an Pop Photo reader when
> calling these places "To assure this service."
> In other words it's a quality assurance thing.
Hi Julian, Justin,
Julian, in case you were serious and didn't know, Justin's
description explains most of it. In truth, however, PopPhoto's
checkrating is somewhat of a joke. It won't protect you, and many
of the checkrated merchants are still to be avoided, unless you
want to be taken for a baitnswitch ride or get ripped off.
Chris
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