Sometimes you just have to hate HEADLINES. The second sentence in the article says that there is a long payback for OEM building EVs. Not the same thing at all. Doesn't say whether or not the profit will be large when it is over, is it good for the world, naught.
On Wed, Nov 12, 2014 at 3:26 AM, brucedp via EV <[email protected]> wrote: > > > % Anyone seeing an automaker pattern here? Dejavu % > > http://gas2.org/2014/11/07/money-evs-says-mercedes-chief/ > No Money In EV’s Says Mercedes Chief > [2014/11/07] > > [image > http://gas2.org/wp-content/uploads/2013/03/mercedes-b-class-ED-2.jpg > mercedes-b-class-ED-2 > ] > > Mercedes chief Dieter Zetsche was in Spain this week to introduce the > Mercedes Benz B Class Electric Drive. While there, he told a press > conference that the money Mercedes and other automakers are investing into > EVs won’t be returned to them anytime soon. > > According to Green Car Reports, Zetsche was quoted as saying; > > “Manufacturers will not see a return within a reasonable time on the > billions they’re investing now in electric cars. You can reasonably say > that > nobody today is making a battery-powered vehicle that’s economically viable > in its own right.” > > If the head of Mercedes Benz says there is no money in EV’s, what does that > say for the future of electric cars? How can manufacturers justify spending > billions to develop battery powered vehicles to their shareholders if, as > Zetsche says, there won’t be a significant return on that investment in a > reasonable time? > > A big part of the problem is that EV sales have been considerably lower > than > anticipated. Manufacturers will need to move a lot more electrics if they > want to recoup their investment and eventually make a profit. According to > Bloomberg News, demand for electric vehicles has been developing slower > than > expected. Buyers are deterred by high vehicle prices and fears of being > stranded along the roadside by a dead battery. > > Carlos Ghosn, CEO of Renault and Nisan, predicted his companies would sell > 1.5 million electric cars by 2016. But IHS Automotive suggests global sales > will not top 1 million cars per year until 2020, and even that will be just > 1% of the market. EV sales this year are not expected to exceed 0.3% of the > global new car market. Ghosn has since revised his prediction to 1.5 > million > EVs by 2020, which is still 50% more than the IHS Automotive prediction. > > Mercedes thought it could limit its costs by using an existing chassis and > turning to Tesla to supply the batteries and motors for the B Class > Electric. As a result, the Mercedes EV weighs almost 500 lbs more than > BMW’s > similarly sized i3, which was built from the ground-up as an electric > vehicle. The battery pack takes up a large chunk of the rear cargo area in > the Mercedes, limiting the usefulness its hatchback design and failing to > impress Consumer Reports. > > In the end, Mercedes elected to take the cheapest way out. BMW, on the > other > hand, not only offers a range extender option but also designed its car to > look different from every other car in the market. Carlos Ghosn has also > said that the Nissan LEAF is nearing profitability as the company continues > to invest in electric cars and battery technology. Those are important > differences to buyers and why industry analyst IHS predicts the BMW i3 wil > outsell the B Class 5 to 1. No wonder BMW has a sunnier view of the future > of EV’s than Mercedes does, and why the Benz CEO has such a sour outlook on > electric cars. > [© gas2.org] > ... > > http://www.greencarreports.com/news/1095285_mercedes-ceo-no-one-will-make-money-on-electric-cars-in-reasonable-time > Mercedes CEO: No One Will Make Money On Electric Cars In 'Reasonable Time' > By John Voelcker Nov 5, 2014 > ... > > http://www.carxmotor.com/2014/11/07/mercedes-benz-ceo-says-nobody-is-making-money-on-electric-cars-in/ > Mercedes-Benz CEO says nobody is making money on EVs ... > Nov 6, 2014 > ... > > http://www.benzinsider.com/2014/11/daimler-boss-says-no-one-will-make-money-on-electric-cars-yet/ > Daimler Boss Says No One Will Make Money on Electric Cars Yet > Giancarlo Perlas [2014/11/09] > ... > > http://www.insidercarnews.com/daimler-ceo-says-electric-cars-not-profitable/ > Daimler CEO Says Electric Cars Not Profitable > by Steven Symes Nov 11, 2014 > > > > > For EVLN posts use: > > http://www.evdl.org/archive/index.html#nabble+template%2FNamlServlet.jtp%3Fmacro%3Dsearch_page%26node%3D413529%26query%3Devln+-re%26sort%3Ddate > > > http://www.scillytoday.com/2014/11/05/council-launches-project-to-get-islanders-driving-electric-cars/ > Project To Get Scilly.uk Islanders Driving Electric Cars > ... > http://www.visitislesofscilly.com/ > > http://descrier.co.uk/technology/non-ev-vehicles-classed-green-cars/ > Non-EV vehicles Should-Not be classed as “green cars” > > http://www.uml.edu/News/stories/2014/Electric-Car-Charging-Stations.aspx > UML's O’Mahony taps MassEVIP to bring on campus L2 EVSE w/ L3 planned > + > EVLN: Boosted Boards’ New Faster And Cheaper e-Skateboards > > > {brucedp.150m.com} > > > > -- > View this message in context: > http://electric-vehicle-discussion-list.413529.n4.nabble.com/EVLN-Mercedes-Sez-There-s-No-Money-In-Selling-EVs-tp4672549.html > Sent from the Electric Vehicle Discussion List mailing list archive at > Nabble.com. > _______________________________________________ > UNSUBSCRIBE: http://www.evdl.org/help/index.html#usub > http://lists.evdl.org/listinfo.cgi/ev-evdl.org > For EV drag racing discussion, please use NEDRA ( > http://groups.yahoo.com/group/NEDRA) > > -- Put this question to yourself: should I use everyone else to attain happiness, or should I help others gain happiness? *Dalai Lama * Tell me what it is you plan to do With your one wild and precious life? Mary Oliver, "The summer day." To invent, you need a good imagination and a pile of junk. Thomas A. Edison <http://www.brainyquote.com/quotes/quotes/t/thomasaed125362.html> A public-opinion poll is no substitute for thought. *Warren Buffet* Michael E. Ross (919) 550-2430 Land (919) 576-0824 <https://www.google.com/voice/b/0?pli=1#phones> Google Phone (919) 631-1451 Cell (919) 513-0418 Desk [email protected] <[email protected]> -------------- next part -------------- An HTML attachment was scrubbed... URL: <http://lists.evdl.org/private.cgi/ev-evdl.org/attachments/20141112/8c7716b0/attachment.htm> _______________________________________________ UNSUBSCRIBE: http://www.evdl.org/help/index.html#usub http://lists.evdl.org/listinfo.cgi/ev-evdl.org For EV drag racing discussion, please use NEDRA (http://groups.yahoo.com/group/NEDRA)
