On November 21, 2017 at 5:15 AM brucedp5 via EV <email@example.com>
Toyota Chairman Tells Der Spiegel EVs Are Not Ready For Mass
Too Expensive & Too Slow To Charge
November 19th, 2017 James Ayre
In keeping with earlier comments from Toyota execs about electric
Toyota Chairman Takeshi Uchiyamada was recently quoted by the noted
publication Der Spiegel as saying that plug-in electric vehicles are
ready for mass production and sale.
“Battery-powered cars with a long range are very expensive and it
long time to charge them,” Uchiyamada stated. “Such cars do not fit in
The Toyota Chairman also noted that his company didn’t view Tesla as
enemy or as a role model, but rather perhaps as a problem for the
“Tesla is not our enemy and not our role model,” Uchiyamada continued.
think it’s the German manufacturers that rather see Tesla as a
That’s seemingly a true statement in that the market share that Tesla
been stealing in recent years has largely been that of luxury German
manufacturers, but it has also been taking away Toyota Prius buyers —
of them. The Tesla Model 3 will do so to an even greater degree.
Until Tesla begins selling models that are cheap enough that they can
compete with Toyota’s mainstays, however, then Uchiyamada seems to
somewhat of a point.
Reuters provides more: “Toyota in September established a venture to
electric vehicle technology with partner Mazda Motor Corp, seeking to
up with rivals in an increasingly frenetic race to produce more
battery-powered cars. … Uchiyamada said that Toyota was working on a
type of solid-state battery that is able to store more power and can
recharged much more quickly than current types.”
“This technology will be a big development step. But that will still
time. We expect mass production in four to five years,” he stated.
In related news, Toyota and Suzuki have come to agreement that will
two firms cooperate on the development and sale of plug-in electric
in the fast growing market in India from 2020 onwards, and Toyota is
considering a strategy in China of producing its electric products
with a joint venture. In other words, rather than take bold steps to
become a major battery electric car player globally, it is looking at
piecemeal plans for specific locations where governmental policies
In other recent stories, Toyota expressed that it is still hopeful
hydrogen fuel cell vehicles. Seriously.
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Electric cars not ready for mass production yet – Toyota chairman to
20th November 2017 Reuters ... Toyota and Suzuki Motor Corp said they
agreed to cooperate in selling electric vehicles in India from around
aiming to give each other a leg up in emerging markets and in
Toyota To Bring Prius Prime And Small Electric Car To India
Nov 20, 2017 The small electric city car will most likely come out of
Toyota-Suzuki joint venture ...
Toyota plans of selling locally developed electric vehicles in China
18 November 2017 … we have started thinking about the possibility of
our China joint-venture partners provide us with EVs,” stated Hiroji
Toyota’s head of China operations, during the press conference at the
Guangzhou auto show ...
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