I think Toyota viewed the Prius as a risk, and it took several years for it to start making money. Perhaps it was also their way damping criticism of pulling the RAV-4 EV from the market. I don't know.
Sent from my iPhone > On Nov 21, 2017, at 10:08 AM, Peri Hartman via EV <[email protected]> wrote: > > I think, for better or worse, they are simply saying that they want to stay > out of the early adopter market. I don't think they are saying they want to > stay out of EVs, long run. > > The prius, although its initial market was small, was instantly a mass market > vehicle. It was a comfortably sized sedan, not too expensive, and operated in > a way people were used to. Short range (100 miles) EVs or long range EVs > don't have all those characteristics yet. > > My guess is that once battery technology allows a cheaper, lighter pack and > charging infrastructure typically provides, say, 100kW, Toyota will jump in. > > Peri > > ------ Original Message ------ > From: "- - via EV" <[email protected]> > To: "Electric Vehicle Discussion List" <[email protected]> > Cc: "- -" <[email protected]> > Sent: 21-Nov-17 9:57:41 AM > Subject: Re: [EVDL] [SPAM?] EVLN: TMC sez they're not ready for EVs> (TMC > EV$4 India&China, still pushing fcvs) > >> Classic statements from an entrenched player caught in a disruptive market. >> "The new thing is too expensive and doesn't do everything it should" until >> suddenly it does, and offers new benefits. >> >> I'm actually hoping the Toyota/Mazda joint venture works out because I have >> always liked Mazda cars and I was concerned they were being left behind. >> >> However, I'm not convinced that Toyota is taking this seriously enough. >> Time will tell. >> >> Mike >> >>> On November 21, 2017 at 5:15 AM brucedp5 via EV <[email protected]> wrote: >>> >>> _______________________________________________ UNSUBSCRIBE: http://www.evdl.org/help/index.html#usub http://lists.evdl.org/listinfo.cgi/ev-evdl.org Please discuss EV drag racing at NEDRA (http://groups.yahoo.com/group/NEDRA)
