Just to be clear. Your user is sending from an Exchange environment, and you want to make sure their email when it gets to the other end isn't marked as spam? If yes I have a couple of ideas.
On DNS, do what is referred to as fully circular dns. Which comprises of the following: Make sure your server HELO's with a proper full internet host name. For example foo.domain.com That if I do a DNS lookup foo.domain.com that I get an IP address, say 192.1.1.1 That if I do a reverse lookup on 192.1.1.1 I get foo.domain.com That your exchange server is sending from 192.1.1.1 The above is not required in any RFC but it is a big check that the big boys do. As for the email, that is hard. These days it almost takes a professional emailer to make sure your advertising email gets delivered. So many little things, very tiny details can get you flagged. HTML, images, percent of text vs images...really crazy stuff. If they are frequently sending advertising emails, I would farm it out to a professional service. From: [email protected] [mailto:[email protected]] On Behalf Of Jimmy Tran Sent: Thursday, April 3, 2014 2:49 PM To: [email protected] Subject: [Exchange] mail goes to recipients junk SBS 2003 with Exchange I have a client who complains that their emails end up in their recipient's junk and spam folders. Does anyone have any tips or suggestions on how to minimize that from the Exchange/Organization/DNS end? I never really worked on this before. Thanks, Jimmy
