On Tue, Mar 1, 2011 at 6:39 PM, MZMcBride <[email protected]> wrote: > Andrew Gray wrote: >> Here's one line of reasoning: >> >> a) Our fundraising was effective (it brought in money) but also pretty >> tedious for readers - it relied heavily on variants of one banner, >> with the side-effect that millions upon millions of people were forced >> to stare at one J. Wales for quite a while, only lightly alleviated by >> staring at someone else for a short time before reverting to the >> original. >> >> b) This was widely derided (see discussions passim), with people >> objecting to it for reasons including (in no particular order): i) >> undue focus on "figurehead" personality; ii) stylistic issues; iii) >> terminology (mostly of non-Wales banners, sometimes of letters); iv) >> sheer tedium of seeing the same thing for a month; etc. etc. ... >> >> c) ...but pretty much everything else we tried didn't work very well... >> >> d) ...even though, anecdotally, people liked seeing the other ones >> much more than they liked the routine banners. >> >> e) Running another fundraiser is probably inevitable. >> >> Given these points, it seems a good idea to try to ensure that when we >> next throw big banners up at a million people to ask them for money, >> we do so in a way that is less tedious and irritating. It seems a >> fairly good approach (anecdotally, at least) that people like the >> varied individual user banners; the problem is that there's something >> not quite working about them. >> >> Hiring someone to make them work - thus allowing us to do away with >> the All Wales, All The Time approach which was, to say the least, not >> universally loved - will hopefully mean the next donation campaign >> annoys fewer people. That doesn't seem too unreasonable, to me. >> >> (The actual job description did make my eyes roll a bit, though. >> "Storyteller", oh dear.) > > Thank you very much for this post, Andrew. This post clarified the job role > in a very nice, clear way and I really appreciate you taking the time to > write it.
Agreed with MzM that (though I do not have any special insight into this job and what it entails or is meant to entail in particular) Andrew's post was good, clear, and made an excellent point. And I think I am going to adopt the phrase "see discussions passim" whenever applicable! Model discourse, we can haz :) -- phoebe _______________________________________________ foundation-l mailing list [email protected] Unsubscribe: https://lists.wikimedia.org/mailman/listinfo/foundation-l
