On 12/05/2013, at 6:36 AM, Steve Johnson wrote:

Almost everyone keeps ignoring the question of CHOICE. There's no doubt you can make a case for subscription but you can also make a case for getting the disks or downloading the software.

Of what benefit to Adobe is depriving us to choose what we want? Why is mailing me disks for additional cost or providing a download bad for Adobe? Clearly it isn't. There is something else going on.

Certainly Adobe will jack up the price of subscription. They might have other things in mind also but the point is, why make everyone adopt a model that doesn't benefit everyone? What's in it for Adobe? That's what I'd like to know.




Decreased cost for license management, increased cash flow through subscriptions, constant income stream as opposed to periodic peaks related to new product releases, increased profit margins, better share value, regional price control and management (we typically pay 3x the US cost for the same software), better release management (no more pesky resellers and middlemen), better profits from cutting out middlemen and resellers, therefore even better share value, more accurate profit forecasts at shorter time intervals, therefore even better share value,...

Alan

--
AlphaByte
PO Box 1941, Auckland, 1140
New Zealand
http://www.alphabyte.co.nz

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